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How Mobavenue Bootstrapped Its Way To Global MadTech Success
Prior to the funding winter, raising mind-boggling amounts from private investors was usually considered a surefire path to startup success. But when financing dried up, bootstrapping to build a successful, sustainable business became tricky for cash-guzzlers. Those who survived realised that the quality of holding out and evolving into an enduring business would be the success benchmark in the new normal.
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The power of transparency and inclusivity: Trends shaping marketing today
In recent years, the marketing landscape has witnessed a significant shift toward transparency and inclusivity. Businesses are seeing the value of building trust and developing a sense of belonging among their target audiences as consumers demand more genuine and ethical practices from brands.
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How AI can improve data and marketing strategies
Recently, AI has gained much attention for its potential to improve data analysis and marketing strategies. In today’s data-driven world, AI helps reshape marketing strategies by collecting real-time data on consumer preferences and using that information to target marketing campaigns effectively.
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Mobavenue Media: A MadTech company built over 12 years of grit, passion, entrepreneurship
Mobavenue’s success can be attributed to the passion, dedication and commitment of two entrepreneurial minds: Kunal Kothari, Founder and Chief Growth Officer and Tejas Rathod, Founder and Chief Operating Officer.
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Mobavenue Cofounders Tejas Rathod and Kunal Kothari honoured in the Forbes Asia 30 under 30 list- Class of ’23
Mobavenue is a marketing- and advertising-tech solutions provider that helps brands to grow through its suite of proprietary products, including an AI-based media-buying platform and data-focused marketing intelligence.
Read More Mobavenue Media Private Limited reaches 5-year milestone
Mumbai (Maharashtra) [India], March 22 (ANI/NewsVoir): Mobavenue Media Private Limited, a 360 – degree growth platform driving programmatic acquisitions, retargeting and growth management for leading brands India, Myntra, Kreditbee, ICICI Bank, Unacademy, Zivame, Winzo, Shopee, Chingari and many more is reaching a 5-year milestone in April 2022.
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How Mobavenue was started with $100 and became a profitable bootstrapped company
Rathod and Kothari had met while pursuing a computer diploma at Thakur College, in the suburbs of Mumbai. Eventually, they joined college to study computer engineering.
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